Reach Local Audiences With Targeted Campaigns in Augusta
Augusta Advertising Services
Do you want to promote your products or services in Augusta? Hiring a reputable ad agency helps you engage local audiences through multiple touchpoints. At Beasley Media Group, we connect you with customers of all ages by combining radio advertising and streaming audio ads. Our podcast advertising utilizes high-quality audio to leverage an ever-growing market. Discover who we are and how our advertising services can enhance your business reach in Augusta.
Who We Are
Beasley Media Group is a multiplatform company offering diverse programming and digital media. What started as a single AM radio station in North Carolina has grown to 57 radio stations of multiple formats. Since George G. Beasley founded us in 1961, we’ve expanded to 14 areas in the United States, including Augusta.
What We Do
From traditional radio to streaming audio, we offer these various platforms to advertise your Augusta business:
Radio Broadcasting
Covers a wide range of genres such as country, sport, news, oldies and contemporary on our popular Augusta stations — WGAC 95.1, Sunny 102.7, Kicks 99, Hot 95.5, HD 98.3 and 93.9 BOB FM.
Digital Solutions:
Includes podcast production and distribution, e-commerce optimization, social media and email marketing campaigns.
Event Marketing
Promotes your special events across our expansive digital portfolio.
Search Services
Enhances your web traffic with search and keyword retargeting for optimized search engine results.
Our Advertising Services
At Beasley Media Group, our advertising services help you raise brand awareness and expand your consumer base. Learn about each of our advertising services and how they can help grow your company in Augusta.
Radio Advertising
Whether you want to build brand awareness or promote sales, choose us for engaging radio ads. Radio advertising captures listeners' attention on their commute, at the gym or in the office.
Our studies show that 92% of consumers tune into Augusta radio each week, and 93% of those stay tuned during the commercials. Our on-air advertising opportunities include:
- Endorsements and sponsorships
- Customized spot length
- Creative services and production
- Live spots
- News, weather and traffic updates
- On-air commercial breaks from on-site locations
Podcast Advertising
Podcasts attract a wide range of users due to the variety of content offered, ranging from true crime and history to sports and lifestyle. A recent Statista study found that 76.3 million Americans listened to podcasts in 2024.
We'll help you leverage this potential reach with pre and midroll ads that capture your target audience's attention. We use host-read ads on our podcast services because listeners' strong connection with the host encourages them to purchase.
Streaming Audio Ads
Consumers get streaming audio via audio streams from their internet-connected devices, such as smartphones, tablets and gaming consoles. According to Edison Research, Americans spend over four hours listening to audio daily and our streaming audio ads can help you attract potential clients during their activities when visual media is unavailable.
Campaign Integration With Other Services
Don't limit your marketing campaign to one of our advertising services. When you choose Beasley Media Group for Augusta ads, we can give you an integrated campaign that includes access to other digital services, enhancing your campaign's effectiveness while maximizing your budget.
We offer campaign integration possibilities through the following digital services:
- Web, mobile and app display ads
- Social media campaigns
- Sponsored or branded content
- Connected TV and over-the-top advertising
- Keyword search and site retargeting
- Search engine marketing
How Our Ads Promote Your Augusta Business
Maximize your return on investment with Beasley Media Group’s creative advertising services. We create comprehensive campaigns that target specific demographics, geographic locations and consumer behaviors.
Platform-Specific Audience Profiles
Our creative advertising services deliver high-quality audio and video to capture your audience’s attention. Beasley’s design team works with you to create ads that match your company’s aesthetic and message. Here are some of our comprehensive design ideas.
Impressive Video Visuals
Our video production team creates inspiring video ads ready for embedding or social media platform usage, and this simple yet engaging ad type is accessible across all devices. Video ads offer real-time analytics to help us adjust ads to meet your goals.
Eye-Catching Display Ads
We create attention-grabbing display ads with static graphics and high-resolution images, adding site and keyword retargeting to reach local consumers who're searching for products or services like yours. Our Augusta advertising strategies can improve customer engagement and retention.
Intriguing Audio Advertising
Whether it's music streaming or podcast listening, our audio advertising services put your Augusta business name in consumers' ears. Our bPod Studios generate over 2 million downloads across the U.S. We leverage our streaming audio ads with eye-catching displays on-screen where your audio plays to enhance your results.
Why Choose Us?
Beasley Media Group has nearly 60 years of expertise in promoting small businesses nationwide. Our innovative advertising services through radio, podcasts and streaming audio can boost your Augusta company’s brand.
According to Nielsen, listeners spent 67% of their daily time with ad-supported radio, 18% with podcasts and 12% with streaming audio services in the last quarter of 2024. We’ll create a comprehensive marketing strategy that capitalizes on the number of daily listeners, improving your exposure and helping drive traffic to your web and social media pages.
Talk to Advertising Specialists at Beasley Media Group
If you’re ready to start advertising in Augusta, contact Beasley Media Group today to begin an engaging ad campaign promoting your business across diverse platforms. We combine traditional radio with cutting-edge streaming audio to reach a diverse audience spanning several generations. Tell us your goals — year-round brand awareness or sales generation. We’ll create an advertising strategy that exceeds your expectations and produces results.